Graphic Design and the real world

When in school studying graphic design, we learned all the standard graphic design programs, including; Photoshop, Illustrator, Quark, and some Corel Draw.  Please remember, it was about ten years ago when we were in school so we understand some of these programs have changed, and some are obsolete.  The point is, in two years you can only learn so much.  It would be safe to say that a college graphic design program is a brief introduction to these programs, and becoming a real designer. 

So why are we really saying all this?

We are not bashing on school we believe that schooling IS very important; however we feel it is also very important to find a job working for a company after school.  Many students are eager to begin working for themselves immediately following school, and from what we’ve learned, this would be a mistake.  If you get a job working for a company, you as a designer can continue to grow.  We learned more in the first 3 months of working, than we did in the 2 years of school. If you can, find a company that has a broad range of clients.  It will help you grow in more than one style of design.

Over the years the project diversity continued as did the growth of our skills.  We continued to work with some of the biggest and smallest clients in Toronto. Teaching us how to manage projects and cater to every client.  Every client is unique and has their own sets of demands and challenges for the graphic designer to navigate. You can imagine how different designing the Legend’s Hockey Hall of Fame book was from a toilet puck ad. 

These few reasons and more are why Dragon Creative is the best solution for your business.  We will provide you with the best service possible and guarantee your satisfaction with our work. Dragon Creative Graphic Design and Print would love to hear from you. Give us a call!

Dragon Creative Graphic Design we make your infographics

Dragon Creative was surprised last week when we learned that some people don’t know that graphic designers make infographics.   We are the people who take that three page word document and make it something easy and convenient for people to understand what you’re saying with just a glance.  Did you know that 40% of people respond to visual information better than plain text, additionally that 90% of information processed by the brain is visual.   So what does this all mean?

Let us do your infographics!

We have been designing for almost ten years now and know how to make your marketing material interesting. Here are a few questions you should ask yourself to help determine if you should be using infographics.

• How do you know if you should be using infographics?
• Do we have more than a few sentences of facts we want to convey?
• Are we trying to capture people’s attention quickly?
• Is your marketing information in need of an update?

These are just a few good examples of questions you should ask yourself, or at least bring up at the next meeting.

Dragon Creative would like talk about to some online communities that are providing free infographics services to the public.  We are elated that this type of marketing tool has become more recognized, to the point where Google is even offering it for free, but a free web application or service will never compare to a designers skill and craftsmanship.   It is sort of like saying I own a camera and now I can do wedding photography.  It’s not likely a bride is going to let you capture her big day with your brand new Sony SLR 8 megapixel.

Next time you are thinking of conveying a lot of information why not try Dragon Creative Graphic Design and print for your first infographic.   Below is an infographic we really like for you to enjoy.  tell us what you think!